All Inspired Boutique came to us wanting to not only get their site redesigned but also wanting to switch platforms from Volusion to Shopify. For the new site design, their main goal was to update the site's overall style, as well as feature their products better with larger product photos. They also wanted to showcase their popular Instagram account and draw more potential customers to follow them on Instagram, so their new site design featured their account more prominently.
They have a lot of great styled photography that they took both in their store and at styled photoshoots so we were able to really showcase their brand through photos throughout the site. The goal for the collection page was to showcase the product photos as well as make shopping very easy. Wit this in mind we used a "Quick View" pop-up buying option. This means that the viewer doesn't even have to go to the individual product page but can simply add the product to their cart straight from this page.
On the product pages we again used large photography for the product photos as well as image zooming for more detail. Their previous product page was a little overwhelming and confusing with so different page elements, so we made sure to keep the new product page design very clean and streamlined.
We love the transformation of the old site to the new and our client is both happy with the new site design as well as their new Shopify platform. To view more images of the All Inspired Boutique site design, check it out in our online portfolio. To learn more about All Inspired and to shop online, visit them at http://www.allinspiredboutique.com.